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Tag: Social Media

Why You Can’t be Without Social Media Marketing!

Why You Can’t be Without Social Media Marketing!

Many small business owners question whether or not using social media is worth the time and effort.  Here’s a great post from The Content Factory explaining why you can’t be without it. 16 Reasons Why Your Business NEEDS Social Media Marketing   Did you know that social media marketing has a 100% higher lead-to-close rate than outbound marketing? Or that 84% of B2B marketers use social media in some form? No matter what you sell and who you sell it to, using social media…

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Think Social Media is Just for Teenagers? Better Think Again!

Think Social Media is Just for Teenagers? Better Think Again!

Currently  there are approximately 28 million small businesses in the US.  Many of these businesses think they don’t need to bother with a social media presence.  After all,  social media is just for teenagers, right?  These statistics might make you think again.  1. The fastest growing demographic on Twitter is the 55–64 year age bracket. This demographic has grown 79% since 2012. The 45–54 year age bracket is the fastest growing demographic on both Facebook and Google+. For Facebook, this…

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