Marketing Techniques for Small Business
The first basic truth of marketing is people buy from people they know and trust. People want to hear your story so they can know you better. Many of us find telling our story is hard. It doesn’t have to be. Here is an excellent post giving you 5 great tips on telling your story 5 TIPS FOR SELLING MORE OF YOUR PRODUCT OR SERVICE USING STORIES BY: DAVE DEE ON: JULY 8TH, 2014 1 COMMENT “If you can’t tell it, you…
Here is the ugly truth. Whether we like it or not, as small business owners we are in the marketing business. People will not beat down your doors. If you want sales, you have to find a way to motivate potential customers. One way to do this is to tell your story. However, there is a difference between story telling and story building. Attached is a great post from Duct Tape Marketing telling us how to build a great story by asking…
Today’s blog describes why learning the art of selling may be one of the most important skills you can learn. Yes, yes, I know, like many small business owners, you say, “I just don’t have time for that.” Or, you might say, “I don’t want to be a ‘sales person.’” Guess what? Selling is a critical skill every business owner needs. Long ago, and far away, I had an economics professor in college who had a simple premise. “Nothing…
